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How Does SkyePanda Work?

SkyePanda is a mobile App that connects global producers/brands with their end consumers in China via a fingerprint (QR code) on the product.

It enables the consumer to scan the QR code, verify the product authenticity, leave a footprint, and interact with producers in a structured manner. This way, they get to know each other with rich media experience, enabling producers to quickly refine their product and marketing strategy, improving consumer experience whilst building brand loyalty.

Major Capabilities

Build trust, brand loyalty and discover who your consumer is. Drive sales by facilitating three-way communication between your brand, your consumer and their trusted KOLs and KOCs. SkyePanda’s SkyeCloud system will enable you to identify the right KOL or KOLs for your campaign, granting you direct access to their loyal followers on selected social and eCommerce platforms whilst adding immediate value.

To ensure you get the most out of your campaign, our system incorporates machine learning to identify KOLs and KOCs that fit your vertices, campaign goals and budget. In addition, SkyePanda’s Skye360 platform enables you to further build trust and offer your consumers the ability authenticate your product with a QR code, offer product and KOL and KOC multi-media messages in-App and engage your end consumers via a loyalty program that rewards them for their valuable feedback on your product.

The overall goal is to enable exchange of crucial information on all fronts that build multilateral trust that differentiates your brand in a big way.

Authenticity

Unique ID and QR code for each product item, registered at the production site and at the consumer end via QR code scanning

Journey Mapping

Immutable Blockchain data storage

security

Fraud detection rules and machine learning algorithms that spot suspicious scanning patterns and fraudulent activities

We have you covered

Data storage, processing and consumption is compliant with Chinese privacy laws

SkyeApp

We use test and proven technology as the solution backbone

Scan | Authenticate

Consumer authenticating the product via the fingerprint and accessing rich product information in Chinese

Lean

Collect consumer data and receive realtime data within a secure platform

Build Trust

Anti-fraud capability that prevents the copying and counterfeiting of the product fingerprint

experience & Learn

Learn from industry professionals

FAQ

Driving technology for leading brands

The SkyePanda provenance solution differs from others in that its focus is upon establishing a “rich” direct relationship between the producer and the consumer. Many other solutions are more concerned with tracking the journey the product has made from the producer to the consumer via multiple distribution layers, including import agents, wholesalers, agents and retail stores (that is to produce an “alliance chain“ track and trace solution).

SkyePanda, in it’s first incarnation, will be a fairly standard SaaS service charging international producers a very low set up fee plus a fee per API call.The pricing is yet to be determined.

During the trial phase, it will be available free of charge to producers.

  • Additional means of fraud detection can be implemented (e.g through visual intelligence and public/private key cryptography)

  • In addition, incentives can be created for both the producer and the consumer to prove the provenance of a product

  • Finally, direct consumer-producer engagement enables other possibilities such as the producer learning more about their customers

SkyePanda, in it’s first incarnation, will be a fairly standard SaaS service charging international producers a very low set up fee plus a fee per API call.The pricing is yet to be determined.

During the trial phase, it will be available free of charge to producers

This approach is most relevant to SMEs selling directly to end consumers in China, or via “last kilometer” retailers such as chain stores, or KOLs. This includes the many SME international producers in specifically fields such as: packaged food; supplements; beverages; and some items of clothing.

The Chinese economy is still growing strongly (4.9% p.a for Q3, 2020) and the composition of demand is changing to reflect final consumer demand growth. It is the world’s largest growing consumer product import market. In addition, the end user consumer app. functionality needs to reflect Chinese market UI/UX which leads the world in mobile e-commerce, for instance, the use of live streaming over 5G in the selling process

The name and logo were chosen to appeal to the end user GenZ and Millenials.

Start with

Pilot Program

SkyePanda is seeking producers to partner with in a pilot trial until the end of Q2, 2021. If you have unique product offering in China, and are willing to help us tailor the solution to suit your needs, please feel free to contact us as per the below form.

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